About
This is complemented by direct experience in the tourism sector, providing a strong connection to hospitality, outdoor culture and destination-driven projects.
Selected work
services
Branding
Development of visual identities for tourism, hospitality and outdoor brands, including logo systems, typography, color and overall brand language. The focus is on creating clear, distinctive identities that work consistently across digital and physical touchpoints.
Websites & Digital Experience
Design and development of WordPress + Elementor websites with a strong focus on structure, usability and visual clarity. Combining UX thinking with visual design, projects aim to create intuitive and engaging digital experiences tailored to international audiences.
Destination & Experience Design
Branding and visual systems for tourism destinations, regions and visitor experiences. This includes maps, signage and communication tools that support orientation, storytelling and the overall experience of a place.
AI Visual Production
Conceptual visual production using a combination of AI tools, art direction and design. The focus is on creating imagery that reflects real environments, materials and atmosphere — particularly within tourism and outdoor contexts.
what they say
"Great work and quick delivery! Super happy with the results!"
"The entire project with Caro was well organized and the results were perfect and delivered in time."
"Caro is passionate about what she does, and it shows. I can 100% recommend her."